Content Writer Job at VenueVision Integrated Dealership Solutions

VenueVision Integrated Dealership Solutions Oakville, ON

Full-time position

DESCRIPTION

If you are a wordsmith that loves researching topics and creatively using keywords to write informative corporate content, we want to hear from you. As a Content Writer, reporting to the Marketing Director, you will be responsible for generating a range of content that supports the strategic and operational goals of the company. You will use your knowledge of marketing communication best practices to craft emails, ads, and web content that inspire action; create collateral such as blogs, brochures, case studies, and e-books to support all stages of the customer journey; and promote our brands via social media and event promotions that aligns with our SEO and marketing strategy.

JOB DUTIES
  • Develop and write copy for print and advertising material, websites, newsletters, brochures and other print pieces, and other communications/advertising materials produced for VenueVision.
  • Follow directions, branding guidelines, and use keywords required for the SEO Strategy to write copy for our websites.
  • Assesses topic and audience for preparation of presentations, blog posts, and website content.
  • Research and verify information for topics and issues, using credible sources such as other corporations, personal interviews, Statistics, industry associations and others.
  • Apply critical and strategic thought to the development of materials and independently determine appropriate messages for assignments.
  • Write in a clear, concise style suitable for marketing materials or public information materials.
  • Edit and rewrite copy in accordance with changes requested based on SEO Strategy, corporate style and standards and space limitations.
  • Create engaging, on-brand written content for our website and a variety of social media platforms, including, but not limited to LinkedIn, Instagram, Twitter and Facebook
  • Designing or adapting graphics from brand asset libraries for use in content.
  • Sourcing visual assets, graphic elements, tools and techniques.
  • Write content to support email and social campaigns, product launches, sales activities, and event participation
  • Share customer success stories through the development of press releases, case studies, video testimonials, and blogs
  • Plan and storyboard company videos
  • Develop infographics
  • Annually review and update library of brochures and sales presentations
  • Support other Marketing projects as required
REQUIRED SKILLS
  • Diploma in English, Communications, Journalism, Professional Writing or equivalent education.
  • Two years directly relevant work experience.
  • Demonstrated ability to generate original concepts and ideas, given strategic direction.
  • Portfolio which demonstrates talent and ability in a wide range of written materials which include: print ads, brochures, radio ads, newsletters, and websites; and
  • Write for different audiences and meet different objectives (e.g. formal corporate writing in annual report vs. short, motivating copy in promotional ad).
  • Excellent communication and interpersonal skills; ability to work as part of a team.
  • Demonstrated ability to work quickly under frequent pressure against tight deadlines.
  • Demonstrated ability to take direction from several individuals, and adapt to a constantly changing, fast-paced environment.
  • Intermediate level of computer literacy including Microsoft Word. Possesses fast and accurate keyboard skills.
  • Experience in all major social platforms including YouTube, Instagram, TikTok, Facebook, Linkedin, Pinterest and Twitter is an asset.
  • Graphic design skills in both Adobe Premiere and Photoshop is an asset
  • Excellent verbal and written communication skills.
  • Impeccable attention to detail, spelling and grammar.
  • An understanding of SEO best practices considered an asset.
  • Excellent research, organizational, and time management skills
  • Ability to write copy and follow instructions and use keywords required for the SEO Strategy
  • The capacity to work independently and collaboratively in a fast-paced environment, meeting multiple deadlines and conflicting priorities.
  • Strong working knowledge of MS Office
  • Experience working with Adobe suite (Illustrator, InDesign, Photoshop) is preferred
BENEFITS
  • A positive, diverse, and supportive culture
  • Excellent opportunities for career growth
  • Work life balance
  • Competitive salary and benefits




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