Are you ready for a taste of the one of Canada's Top Employers? Purdys Chocolatier is delighted to have been voted by our employees as one of the Canada's Best Employers. This esteemed award is a testament to the rich texture of our history and our more than 100 years of dedication to quality, trust, tradition, and innovation. The Purdys difference is that we truly recognize the value of our people.

We reward you with competitive compensation, recognition for your achievements, opportunities for ongoing training to grow professionally and personally, delicious perks, and much, much more. As part of the Ecommerce team at Purdys, the Digital Merchandising Specialist manages the accuracy, completeness and presentation of the Ecommerce product catalog. Digital Merchandising Specialist will be responsible for seasonal and one-off product launches and driving sales through effective product positioning, which includes consideration of graphics, descriptions and marketing text. The key responsibilities include but are not limited to: • Manage online seasonal product rollouts (e.g.

Easter) from launch to retirement. • Manage the timely addition of new products and the ongoing enhancement of product catalogue content, as well as the removal of discontinued products. • Ensure accurate information for all web products, including descriptions, images, attributes, ingredients, pricing etc. Updates product info as required to ensure a positive customer experience.

• Maintain compelling and consistent product categories, including information architecture, visual presentation, and product ordering. Manage cross-sells/upsells, badging and messaging. • Manage the merchandising calendar, and propose updates to homepage, category, menu and cart content, including featured products, to maximize sales and conversions. • Work with photography and copy to obtain product imagery/copy, identifying areas for improvement.
• Regularly review product and category page presentation on competing retail/brand sites to propose enhancements for purdys.com aimed at improving the user experience while driving sales. • Identify performance trends across products and categories through data analysis, and presents thoughtful strategies for future improvement/development. • Manage sales reporting • Identify opportunities to connect product content from the company blog and other sources across the site and product listings to help drive sales. • Work with Supply Chain/Fulfillment and the Contact Centre to ensure inventory messaging (back-order, pre-order, seasonal, in shop only) is accurate and that the sales team is aware of upcoming status changes e.g.

discontinued, out of stock, backordered product • Assist in website user testing of new features and bug fixes Interested applicants must meet the following requirements: • 2+ years’ experience with ecommerce product data, with ability to manage product content, pricing and image assets. • Detail-oriented, capable of handling multiple projects at once, adept in navigating ambiguity and rapidly changing or competing priorities. • Demonstrated experience using web merchandising tools and working with internal teams to create compelling banners and creative assets • Proficient with Microsoft Office (Excel, PowerPoint, etc.) and Google (Docs, Forms, Sheets). • Some understanding of Google Analytics, photo editing, hand-coding HTML, CSS, and data management.

Understanding of SEO principles an asset. • Experience with project management/collaboration tools • Excellent problem solving / analytical skills and ability to multi-task • Excellent written and verbal communication skills • Entrepreneurial spirit and drive • Team player and reliable collaborator • Firsthand knowledge of our brands and products an asset Purdys Chocolatier recognizes the value of skills and knowledge gained outside of formal education and paid employment. Applicants who present an equivalent combination of qualifications and experience will be considered and are encouraged to apply. We thank all applicants for their interest in Purdys Chocolatier, but due to the volume of applications received, we are only able to contact those applicants who have been selected for an interview.

No phone calls please. Purdys Chocolatier is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us via email at resumes@purdys.com


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